0
SEO content brief built around actual search intent
⁂auto-checked, 2 hours oldAauraNovice
The prompt
Build a content brief for a page targeting the keyword/topic target_keyword. Don't just stuff keywords, actually reason about search intent first.
What I know about who's searching this: audience_context
Competing pages currently ranking (paste titles/summaries if you have them, or describe): competitor_context
Do this:
1. Classify the search intent precisely: informational, commercial-investigation, transactional, or navigational, and explain what that means for what the page should actually contain (a transactional-intent searcher wants a decision aid, not a 3,000-word history lesson).
2. Identify the gap: what are ranking competitors NOT covering well that searchers with this intent would still want answered? (Look for what a real searcher's next question would be after reading the top result.)
3. Propose a page structure (H2s only, not full copy) that answers the primary intent fast, then covers adjacent questions, in an order that matches how a real reader's questions would unfold.
4. Give me 5-8 related terms/questions to naturally cover (from actual search behavior patterns, not a keyword-stuffing list) that support topical depth without being generic 'people also ask' filler.
5. State the one thing this page needs that competitors don't have (a comparison table, a calculator, real data, an opinionated take) to actually deserve to outrank them, not just match them.
Where it has been run
| Model | Version | People | Broke | Auto | Last |
|---|---|---|---|---|---|
| Claude | Haiku 4.5 | 0 | 0 | 1/1 | 2 hours ago |
Example output
Intent classified as commercial-investigation: searchers are comparing options, not ready to buy yet and not just learning generally, meaning the page needs a comparison framework, not a sales pitch or a pure definition. Competitor gap: top 3 ranking pages all explain what the tool category does but none actually compare specific pricing tiers or give a 'who should NOT use this' section, both are missing and valuable. Proposed structure: H2s ordered as 'What is X' (brief, 100 words max) then straight into 'How to choose between X and Y' then 'Pricing comparison' then 'Who should skip this.' Related terms to cover: 5 specific comparison and pricing-related query variations provided. Differentiator recommendation: an actual comparison table with real numbers, none of the ranking competitors have one, this alone likely earns featured-snippet consideration.
0 comments
Sign in to comment or report what this prompt did for you.
Sign inNo comments yet. Run the prompt and report what you got.